JC – What my world here is like
My specialty, in truth, is hard to explain.
“Anything that Drives Revenue” has been the best one-liner that I can come up with.
As the President of Strategic Marketing for VPI Business Advisors, a Knoxville-based company that, as a whole, has CPAs to minimize your taxes as a business owner, QuickBooks training for you or your staff, Residential & Commercial Real Estate services, Business Advisory services, a Print Brokerage, a Financial Services division, and Strategic Marketing, I rarely have boring days.
While all other services focus on getting more of your revenue into your pocket after costs, taxes, etc, my Strategic Marketing Division focuses instead on driving more revenue into your business in the first place.
Focusing on Results, Not Just Tools
We pride ourselves in being different from stand-alone marketing firms. Since many marketing companies only are marketing companies, they are driven to coerce the business owner to spend as much money as possible with them, on tools such as branding, logo design, website development & hosting, advertising, and social media marketing. VPI is different, because we also manage the books for our clients. This allows us to track every dollar spent, and through tracking trends of their business, understand the effect that each dollar had on the bottom line of the business. Sure, we understand how to use the same tools that others employ, but our focus is on driving revenue and increasing profitability for our clients. The end result is a very effective and efficient campaign.
Who We Help
Our client list is extremely long. Although we’ve barely been in business for one year, the combined firepower that each VPI member brings to the table has allowed us to make a huge mark on the economy, both in Knoxville and nationwide.
From helping an NFL All Pro player plan & launch a new company to working with the US Department of Energy to transfer government assets into the private sector, VPI Business Advisors has been successful in our role as Strategic Advisors. We are helping more than a few inventors gain funding needed to prove their theories & take their product to market. We help physicians brace for the possible onset of nationalized healthcare, and we help attorneys find the right clients in their niche. In the end, we help Small Businesses succeed and grow, even in these rough times. Every client we have will attest to our abilities, and that they are better off since bringing us on as a partner in their success.
About Jared:
President of VPI Strategic Marketing and VPI Partner