Archive for the ‘VPI members’ Category

VPI Hosts Rolex 24 Hour Race Gathering at Latitude 35

Please join VPI Business Advisors and Latitude 35 (located in Market Square) in the lower level of the restaurant. We will watch the start of this year’s 24 Hour on th 88′ big screen. Lunch and drinks can be ordered from the great menu that L35 offers. Plan on arriving at 1 PM. Race coverage starts on The Speed Channel at 2 PM. This is an open event and open to anyone that wants to hang out with a bunch of crazed car nuts


Alumni Hall – Signage Design and Package Printing

Alumni Hall is a successful retail store with over 14 locations throughout the country, and it’s growing rapidly. Focusing their locations around large Universities, they offer clothing and such for local fans to outfit their families with school pride. With more stores always popping up, they needed to consolidate their displays into a uniform set to be sent to the stores from Corporate for each season. The challenge here is that they need to make sure that the signage doesn’t favor any one school’s colors. Here in Knoxville, the displays will be sitting amid a table stacked high with orange and white, where in Lexington, the store seems more like a sea of blue and white. We were set to task to design signage that effectively relates to each demographic, and yet can be printed in bulk and used throughout each store. Attached here is a small sample of what we’ve come up with. Our Print Services department will then produce these in a manner that will be durable, very classy, and relate Alumni Hall as a large national brand… all at a very competitive price.


Mark Wilson – Hijacking the Spanky Brown Show!

The Spanky Brown show has been hijacked! VPI Business Advisors’ own Mark Wilson has taken control of the microphone for a pirate broadcast on Friday, January 14 from 8:00am until 11:00am. Check out the hilarity on www.knoxivi.com/latitude_35 or click on this link.


CenLa Urgent Care – Brochure Design

With a new Urgent Care Clinic opening next month, CenLa needed to be able to let all the doctors in the area know. Their extended hours (till 11pm weeknights) mean that they will be fielding minor emergencies, and the family doctors won’t be called out of their beds at night. In order to not be woken up by a Mom whose 4 year old keeps coughing, the family doc has to let his patients know about CenLa. That’s where we come in. This brochure will be distributed to Family and General Practitioners throughout the area. Sleep tight, MD’s!

(The first image is the outside, with the right side the front and the left the back. The second image is the inside. This has one vertical fold.)


CenLa Urgent Care – Site is LIVE!

The CenLa (Central Louisiana) Urgent Care Clinic in Alexandria, LA is set to open Feb. 1, 2011. VPI President of Strategic Marketing Jared Cullop spent the better part of this week in Alexandria. He negotiated billboard contracts, office and lobby signage, and initial grassroots marketing plans in the area. Their website, located at www.cenlaurgentcare.com, is the newest on our Efficiency Website Design. This site is great for businesses who don’t need a big flashy website, but they DO need a nice website that shows their location and what they have to offer. This format of design also inherently does REALLY well on search engine optimization.


A3 Athletics – Anthony Herrera

Anthony Herrera, Right Guard for the Minnesota Vikings, wisely chose A3 Athletic Agency to represent him. They, in turn, asked us to create a dramatic website that would show the highlights of Anthony’s career both on and off the field. This site is definitely one you should check out, as the Media page shows some really great commercials and such that Anthony has been in. He was also on the hit TV show “A Minute to Win It!” Definitely a great guy. Many thanks to A3 for their continued trust on our abilities.


A3 Athletics – Chris Lofton

A3 Athletic Agency, a core client of ours, recently had us develop a website for a basketball player who may soon be on everyone’s lips: Chris Lofton. This site is based on a Joomla! content management system, and has some fairly complex Flash modules throughout. Check it out! If the format of this site is something similar to what you’d like to have for your business or product, email or call us to set up a meeting!


CenLa Urgent Care

CenLa Urgent Care Clinic is set to open its doors in Mid-January. We've been engaged to develop their Visual Identity, including their logo and all print designs and such. Additionally, CenLa has opted for the "VPI Efficiency" website, which will launch this week. This website works well on all iDevices, has a highly detailed traffic analyzer, allows for patients to download forms so that they can be seen promptly when entering the clinic, allows Facebook & Twitter integration, and also has secure email forms for visitors to ask questions. This site design is extremely beneficial for Search Engine Optimization, and we include SEO tagging and submission…All this, for $2,000. It's a package we've only offered for 4 weeks, and is already becoming one of our most popular!


M2HCG – Homeopathic Weight Loss Online Store and Support

This site for Metabolic Method – M2HCG has more technology in it than first apparent. Of course, it has the rotating testimonial window on the home page, all of which is perfectly visible on an iPad or iPhone, but the store tracks the functions and purchases of a buyer and allows M2 to prompt the client when certain checkpoints in their weight loss should be occurring. Additionally, the customers can choose online support, which we worked with Voices Heard Media (a company with an absolutely amazing product for immediate consumer feedback) to develop. Now the customers can go online, ask a question, and it immediately gives them the most relevant question that has already been answered and shows them that answer. At the same time, it prompts an M2 Customer Support Specialist that there is a question, and they answer it immediately there on the screen. On top of this, they have a “Biggest Loser” competition on the site. We programmed a way that only M2 customers can enter, but anyone can vote, but only once. These votes by the online community are tracked in real-time on the site, with the winner receiving quite a large (forgive the pun) award! Lastly, the store function has the most up-to-date security suite available. We’re quite proud of how this site has turned out, and hope you’ll give it a look! (Judging by the before and after pictures that they continue to send us, you might also give them the chance to shed the extra pounds that you’re about to put on later this month!) Does your business need a site like this? We know how to do it, and at a very competitive rate. But what makes us special is that, from the beginning of the project, your VPI team is there helping you craft your message, layer your sales pitch, and deliver it through the close of the purchase. After all, we ARE business advisors. Thanks again, Metabolic Method, and have a blessed 2011! (As always, click the image in this post to view the site, which is at www.m2hcg.com)


IFS group – Insurance & Financial Services

www.IFSTN.com After completing all of their Visual Identity Packages, doing a branding study, and defining key market differentiators, we have completed the IFS website. This website is really three in one, as it has a PMG Benefits Consulting website within it, as well as an RHP Certified Public Accountants website. Of all that we learned through working with this team, the biggest lesson was that they REALLY know what they’re talking about. This company has so many clients willing to vouch for their expertise. We strongly suggest all business owners, small to large, to talk with them. Every client seems so emphatic about how their costs were greatly reduced and employee benefits were increased. Thanks so much to all of you at IFS, PMG Benefits Consulting, RHP CPA’s, and Visionary Horizons Wealth Management!